Mother Root
Creative | Paid social | Art Direction
Working with the agency Ballpoint I’m a part of the team working on paid social for Mother Root.
Mother Root is a non-alcoholic, flavour-full and benefit-rich aperitif that supports your gut and provides an alternative til alcoholic drinks.
Paid social
Working closely with the Producer I’m designing creatives based on briefs from the Creative Strategists at Ballpoint.
Depending on the brief and creativen needed, the assets are either designed using Illustrator and Photoshop or Figma for less retouch-heavy briefs.
Briefs mixes between Native Social design and more design-led creatives.
Briefs vary from simpler statics to more wordy creatives, using newspaper finishes.
